In June Pragma held a live webinar for their partners called Ideas Lab 4.0 – Innovate to Differentiate.
The Ideas Lab concept was first introduced in 2019 with the aim to share ‘ideas’ with partners to help them sell more or to gain more value in their sales. Short, focused presentations are delivered by a range of speakers with the aim to stimulate activity and create opportunity.
Will Morey, CEO of Pragma said, “Ideas Lab 4.0 was focused on the theme of Innovate to Differentiate – as technology continues to evolve there is an increased focus on using APIs and AI to drive automation which will ultimately improve the customer experience. We saw an opportunity to help our Partners to engage in different conversations with their customers to help them stand out from the crowd.”
The event was streamed live from the Pragma offices and presented on a ‘newsroom’ theme that included reports from different ‘correspondents’ covering the following subjects:
- Innovate to Differentiate – How to win more wallet share from existing and new customers
- Taking Stock of the Market – A report from Cavell Group
- API Innovation – How AI and ChatGPT are changing the narrative to win more business
- Put Customer Experience front and Centre – The growth of the CCaaS market and the opportunity for you with iPECS Cloud
- Absolutely ANYWHERE! – How to deliver the FMC solution your customers are asking for
- Focus on Security – Turn PCI DSS requirements into an opportunity to differentiate and win
- Report from our International Correspondent – Ahed Alkhatib
- Marketing Enablement – Putting the right tools into your hands
- Operational Enablement – The service wrap to make deployment even easier
The agenda items were interspersed with themed traffic, weather and sports reports which added to the newsroom theme.
The event was recorded – if you’d like to see what the Pragma team got up to and how the event was presented, please check out the recording – CLICK HERE
